Move is a moving app that gets more people move or transport in quick and cheap, with minimum effort and surprises.
The app coming to change the game and the trust in the area of transport and moving. in one click you can schedule your move, packing, unpacking, mail transport and junk removal, among other things.
Move provides full service interstate moving services through our network af more than 300 agents. Local consumers are served by Move moving agents under their own businesses and branding.
The Problem
Moving can be a very complicated, unknown and too expensive to manage. From packing to arranging there is a whole journey accompanied by lack of services and uncontrolled price changes.
The Solution
Creating one platform where you can order the packing of objects, transport and unloading at a price known in advance and at a convenient time of your choice. Beyond that, there is dedicated customer service for every issue and a sense of security throughout the entire journey, until the arrangement of the new home is completed.
Competitive Research
In Israel, there are several search engine websites where you can locate moving providers and find the most affordable quote. But there is not a single company that offers an online service and the transportation services itself.
Users Research
To understand the characteristics of the intended users of the product, I conducted a user survey for 70 respondents who have experienced the process of moving.
Here are the key insights:
Had to pay a higher amount than the predetermined amount
77%
Were not satisfied with the attitude and service of the carriers
84%
92%
Would prefer to manage the apartment move with one provider
The Product
The home screen is very clean and jumps straight to business what would you like to do: Delivery, Moving or Transport?
In the upper left button, the home menu will appear, offering the user settings area, changing the currency for billing, updating privacy and more.
Moving Process
By clicking on the moving button, the user can, with a few clicks, get a quote for moving, choose a date and time, and order the movers. Throughout all the steps, an estimated payment amount will appear, until the last step, after entering all the transport data on the part of the user, the final amount to be paid will appear.
why move?
The Logo
Our main idea is to turn the difficult and complex thing into the easiest and most pleasant idea.
A balloon is the symbol of an impressive carrying capacity, along with the lightness of interest that produces a winning combination.
Our logo is where it all begins, it's the seed of our visual identity. It provides our typofraphic style with our symbol, a baloon, who is the idea of the brand- make it easy.
Yet clever, simplicity is at the core of all our communications.
It all started with one balloon. To give the feeling of lightness we chose to give the balloon an angle, and then add a home or the brand name for a final finish.
Our logo can be use in three different ways. the first one is the baloon icon the the typographic which is the base of all other two ways. This is the identity of the brand that's why it is important we'll use it every time.
The second way our logo can be use is the base logo with our brand slogan "can be so easy". This slogan completes the full concept of the brand and conveys the central vision that everything is getting easier.
The third way to use our logo is the basic logo with the house icon that we designed especially for it. Very important - without the caption in the second logo.
The house is basically the central essence, something so important, big, significant
With the help of the brand can easily move to a new place. A home is basically what we put into a place and the feeling we have to it.
Color Palette
